Blog Point Zero

Coachella 2014!

Tuesday, April 15, 2014 11:32:14 AM America/New_York

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With the first weekend of Coachella at its end, we’ve been witness to the hippie chic, grunge edge style sported by the multitudes of attending celebrities and event goers, alongside the surprise performances that highlighted the already hyped event, bringing the festival to the next level.

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With the abundance of tribal, floral, and vintage denim popping from the crowds and the stage, it’s clear that Coachella is not just the most recognized music festivals, but also a post-modern runway that fuses contemporary and retro style. 

Whether you are male or female, the trending Coachella fashion is available on an international level, giving everyone the chance to take part in this phenomenon and truly experience Coachella whether you are at the event itself, or in the comfort of your hometown.

Check out some of Point Zero’s Coachella picks, and be sure to grab yours before Coachella comes to an end!

To get these styles, or to take a look at our other products, be sure to visit us at: www.pointzero.ca

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Spring Street Style: Ladies

Monday, April 7, 2014 10:23:56 AM America/New_York

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Spring is finally here!  Accommodate your wardrobe with bold, bright, and statement clothing that is sure to keep you on top of this seasons latest trends.  Whether with leather, trench, or ultra light jackets, it’s the time to put away those heavy coats and substitute them for lighter styles.

Having scouted Montreal and its surrounding areas, Point Zero spotted some of our loyal clientele sporting our latest spring styles, fully enjoying the cool weather while looking modern chic and stylish. 

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Showcasing various different looks, these young women portray some of the signature cuts and styles that are associated with the Point Zero brand.  Ranging from sleek leather look jackets to urban trenches, all Point Zero’s garments feature unique attributes, such as contrasting buttons and zippers, and crochet and embroidered design aspects.

If you want to be featured on Point Zero’s website and social media, be sure to hashtag your photos on Twitter and/or Instagram with #POINTZEROWORLD

For more of Point Zero’s spring outerwear, be sure to visit our website at www.pointzero.ca

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0 Comments | Posted in 0 By Andrew Kos

Spring Street Style: Menswear

Friday, April 4, 2014 12:56:54 PM America/New_York


With the long and cold winter coming to an end, spring weather is easing out into our lives, which is great news for our wardrobe!  Its time to pull out those lighter jackets, whether they are leather, trench, and/or soft shelled.

Point Zero scouted the surrounding Montreal area to find some of our loyal customers, wearing our latest spring styles, fully enjoying the weather while looking classically cool and urban chic.

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Ranging from several different looks, these boys sport their looks in their own way, whether it is rock and roll grunge to sporty and casual.  Featuring some of our signature pieces, such as leather look jackets, weather safe soft shells, and breathable ultra light coats, Point Zero is guaranteed to have something designed for every type of the modern day man.

If you want to be featured on Point Zero’s website and social media, be sure to hashtag your photos on Twitter and/or Instagram with #POINTZEROWORLD

For more of Point Zero's spring outerwear, be sure to visit our website at www.pointzero.ca

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0 Comments | Posted in 0 By Andrew Kos

Juno Awards 2014

Monday, March 31, 2014 12:11:17 PM America/New_York

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With the 2014 Juno awards all wrapped up, it’s time to congratulate our Canadian artists for their great accomplishments, and more importantly, for their stylish ensembles that undoubtedly rocked the red carpet.

Winning the biggest awards of the night, Tegan and Sara brought home the Juno’s for Single of the Year (Closer), Group of the Year, and Pop Album of the Year (Heartthrob).  Showcasing a modern edge with their leather and suede blazers, accompanied by unique pattern print pants, Tegan and Sara stole the show, not only through their multiple wins, but by also from their outstanding musical performance alongside their fashion-forward style.

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Noteworthy hits go to Serena Ryder, winning the Artist and Songwriter of the Year Juno’s, for her elegant and contemporary sleeve print blazer, and JRDN, winner of the R&B/Soul Recording of the Year, alongside Kardinal Offishal, for his bold colored leather jacket.

Special nods go out to Drake, winner of the Rap Recording of the Year, Bruno Mars, winner of the International

Album of the Year, Arcade Fire, winner of the Album of the Year, and Justin Bieber, winning Juno’s Fan Choice Award.

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0 Comments | Posted in 0 By Andrew Kos

Get the Look: Bold with J.Lo!

Friday, March 28, 2014 12:29:35 PM America/New_York

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Spring is here, and what better way to accentuate your wardrobe, than with the hottest new trend of bold and vivacious colors.  This season is all about bright hues, bring forth an allure and pop that shines with the natural beauty of spring’s blossom.

With colors such as, electric pink, neon green, and magnetic blues, this palette is guaranteed to keep all eyes on you, creating a bold statement of modern day fashion and style.

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One noteworthy outfit from this trend is worn by Jennifer Lopez, who rocked a full electric pink ensemble, matching it with nude colored heels.  Exuding class and sophistication, Jennifer Lopez emits an elegant radiance that caught not only the eye’s of the press, but the eye’s of the Point Zero team as well.

Be sure to get the look and stay on top of this seasons fashion trend, at www.pointzero.ca

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The Voice Quebec

Tuesday, March 25, 2014 1:52:07 PM America/New_York

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Presented by TVA, The Voice Quebec is a singing competition, where hopeful contestants sing their hearts out in the hopes

of becoming the next big musical star, Choosing between vocal coaches Marc Dupré, Isabelle Boulay, Éric Lapointe, and 

Louis-Jean Cormier, contestants are put into teams, where their coaches then work hard in training each individual to theirfullest capacity, in order to win the competition.

This past Sunday, Mathieu Provençal, one of the voice quarter finalists preformed the iconic rock hit, “Rockin’ in the Free World” by Neil Young, while sporting our signature moto inspired leather look jacket. 

Fusing practicality with modern day style, this jacket is guaranteed to add that extra edge to your look, whether you’re hanging out with friends, or jamming it out center stage.

With Mathieu Provençal’s stellar performance and rockstar style, Point Zero is proud to have our clothing showcased on this talented young star, and will be keeping our eyes open throughout his future endeavors. 

To purchase this jacket, visit us at: http://www.pointzero.ca/en/hooded-faux-leatherjacket.html 

To view our other selections of leatherwear, visit us at: http://www.pointzero.ca/en/men/jackets/leather-look.html

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0 Comments | Posted in 0 By Andrew Kos

Primitive Instinct: Sneak Peek!

Tuesday, March 18, 2014 12:53:36 PM America/New_York

 

Having just finished shooting our upcoming Fall/Winter 2014 ad campaign, the iconic and luxurious Point Zero, M. Benisti, and Nicole Benisti Signature Collection have showcased contemporary trends, styles, and designs that will keep you looking hot throughout the cold winter months!

Resulting in tremendous success, Point Zero, M. Benisti, and Nicole Benisti Signature Collection have pushed through one of the worst climatic blizzards of the season, with a fantastic team, whom kept warm and comfortable throughout the entirety of the process, due to the support of our luxe outerwear collection.

manoir-hovey-point-zero-nicole-benisti-signature-collection-model-beauty-beautiful-luxury-luxe

manoir-hovey-point-zero-nicole-benisti-signature-collection-model-fashion-beauty-luxury-luxuriousFirstly, we would like to thank the wonderful and extravagantly beautiful Manoir Hovey, located in North Hatley, for providing us comfortable and expansive rooms, delicious cuisine, and the impeccable scenery that surrounds the locale.  In addition, the service and continuous help throughout our production made our project run smoothly and with effortless ease—and with this, the Point Zero team vastly extends our sincerest gratitude to the entire establishment. 

Secondly, we would like to extend our gratification to Trinacria & Sheytan’s Beauty Kennel, who accommodated us with the presence of their gorgeous, docile, and well-mannered Husky dogs and puppies, whom were quintessential assets to our production.  We could not have asked for better trained and/or more beautiful dogs, as it was clear from the moment they had arrived on set, that they were the perfect addition in capturing the warm, comforting and classically beautiful feel that Point Zero is all about.

point-zero-nicole-benisti-signature-collection-photographer-photos-model-fashion-beautyLastly, we would like to thank our amazingly creative and supremely talented production team, ranging from our dedicated photographer to our lovely styling team.  With excellent art direction, modeling and glamorous and precise makeup, hair and wardrobe styling, the entire Point Zero team is unbelievably appreciative for the hard work and professional ethic that was given to us from everyone on set.  As previous Point Zero, M. Benisti and Nicole Benisti Signature Collection models, Danielle Knudson and Jeffrey Finn continuously prove to showcasing exceptional skill and poise in their craft, portraying shot after shot of carefully constructed posing and commitment.  Additionally, as one of Point Zero, M. Benisti and Nicole Benisti Signature Collection’s favorite photographers, Maxyme G. Belisle, including his impeccable team, consisting of Kane Ocean, Julien Grimard, and Marc-Antoine Dubois increasingly illustrates their expertise, providing our team with phenomenal imagery, whether through pictorial or videographical components.  And last, but not least, a special thanks to our team of stylists, ranging from our wardrobe stylist, Bianca Di Blasio, who is evidentially a fashion-forward style expert with outstanding taste that goes beyond any possible expectations, to Leslie-Ann Thompson, our makeup and hair stylist, who can illuminate any style, mood, or look with relative ease and confidence.  All of these artists continually express their talent and skills to the Point Zero, M. Benisti, and Nicole Benisti Signature Collection team, helping us translate our visions into works of art, and for this we are forever grateful. 

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For more information on our Fall/Winter 2014 campaign, stay tuned for our postproduction, where we will reveal our finalized photos, in depth interviews, and much much more!

To check out our amazing suppliers, visit them at:point-zero-nicole-benisti-signature-collection-model-stylist-style-fashion-design-mode-chic-luxury-iconic

Manoir Hovey:  http://www.manoirhovey.com/

Facebook  >> https://www.facebook.com/manoir.hovey

 

Trinacria & Sheytan’s

Beauty Kennel:  http://www.trinacria-husky.com/

Facebook  >> https://www.facebook.com/pages/TRINACRIA-  Sheytans-Beauty-Kennel/199333010329

 

Danielle Knudson

Facebook  >> https://www.facebook.com/pages/Danielle-Knudson/235185986532813

Twitter  >> https://twitter.com/DanielleKn1

Instagram  >> https://instagram.com/danielleknudson1

 

Jeff Finn 

Facebook  >> https://www.facebook.com/jeffrey.finn.98

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Bianca Di Blasio

Facebook  >> https://www.facebook.com/biancadiblasiostyliste

Instagram  >> https://instagram.com/bdiblasio

 

Leslie-Ann Thompson:  http://www.foliomontreal.com/artists/leslie-ann-thomson

Twitter  >> https://twitter.com/latmakeup

 

Maxyme G. Delisle:  http://www.maxyme.net/

Tumblr  >> http://maxymegdelisle.tumblr.com/

Facebook  >> https://www.facebook.com/pages/Maxyme-G-Delisle/189610967726873

Twitter  >> https://twitter.com/maxymegdelisle

 

Kane Ocean: http://kaneocean.com/

Twitter  >> https://twitter.com/kaneoshun

 

Julien Grimard

Tumblr  >> http://juliengrimard.tumblr.com/

Facebook  >> https://www.facebook.com/julien.grimard1?ref=fs

 

Marc-Antoine Dubois: http://mad-pictures.com/

Twitter  >> https://twitter.com/MADpictures

Facebook  >> https://www.facebook.com/madubois2

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0 Comments | Posted in 0 By Andrew Kos

Leather Weather

Friday, March 14, 2014 1:08:51 PM America/New_York

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With spring blossoming around the corner, our days are growing longer and our weather is getting warmer.  What better way to celebrate this transition than by tossing our heavy winter coats into the closet, and bursting out with our light, cool, and stylish leather look jackets.

Point Zero’s latest Spring/Summer 2014 collection offers a vast collection of different styles, cuts, and textures.  Incorporating signature attributes, such as contrasting colors, unique patterns and fabric mixing that can be found in either symmetrical or asymmetrical design formats.

With leather being the hottest trend for this spring and summer, Point Zero is ready to leather you up for whatever the occasion.  Be sure to check out our website and get your hands on them while they last!

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0 Comments | Posted in 0 By Andrew Kos

Paris Fashion Week Fall/Winter 2014

Monday, March 10, 2014 12:05:32 PM America/New_York

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With Paris Fashion Week coming to an end, everyone is talking about which designers owned or destroyed the runway, who wore who best, and what clothing do we want to have in our wardrobes.  But, most importantly, who made the biggest statement, and owned the streets of Paris with undeniable style, edge, and class?

This seasons standout street-wear “it” girl goes to the iconic and stylish musician and socialte, Rihanna.

Rocking style after style of modern chic and luxurious outfits, Rihanna kept heads turning as she continuously showcased various different looks, ranging from suave and sophisticated to stylishly risqué.

Sporting all the latest trends for this upcoming season, Rihanna pushed the envelope by incorporating sheer, mesh, leather, trench and fur with bold and pastel colors, all the while keeping the perfect balance with her addition of daring accessories and statement makeup palettes.

Who do you think had the best style during Paris’ Fall/Winter 2014 fashion week?

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0 Comments | Posted in 0 By Andrew Kos

Oscar Fever!

Monday, March 3, 2014 12:48:21 PM America/New_York

Point-Zero-the-oscars-academy-award-style-fashion-dress-dresses-gown-gowns

Lupita-Nyong'o-Point-Zero-Fashion-Beauty-The-Oscars-Academy-AwardsWith the 86th Academy Awards all wrapped up, it’s time to look back at all the glitz, glam, and most importantly, the gowns!

While everyone rocked signature looks, crafted by the most elite and prestigious designers, there were obvious standouts that took over the fashion spotlight.  Among these standouts are Lupita Nyong’o, Kate Hudson, Charlize Theron, Jennifer Lawrence, Amy Adams, Karen O, and Kristin Chenoweth.

Not only did Lupita Nyong’o win the Oscar winner for Best Supporting Actress, but she also stole the entire show, rocking the indisputable hit of the night. The pastel blue Prada gown offers an effortless sophistication, class, and glamour that exudes an imperial and majestic beauty.

Oscar nominees Charlize Theron, Amy Adams, Karen O, and Kate Hudson all showcased an elegant and sophisticated style, with their classic and form fitting silhouettes that are reminiscent to old Hollywood glamour.  Although none of these lovely ladies brought home the Oscar, they definitely turned up the heat this year with their sexy and sleek designs from Dior (Theron), Versace (Hudson), Camilla Stærk (Karen) and Gucci (Adams).

Point-Zero-The-Oscars-Charlize-Theron-Fashion-Beauty-academy-awards-dress-gownPoint-Zero-kate-hudson-the-oscars-fashion-style-dress-gown-academy-awardsPoint-Zero-the-oscars-karen-o-fashion-style-dress-gown-academy-awardsPoint-Zero-the-oscars-amy-adams-dress-gown-style-fashion-academy-awards

Point-Zero-Kristin-Chenoweth-the-oscars-academy-awards-fashion-style-gown-dressAlong the lines of silhouette, Kristin Chenoweth and Jennifer Lawrence both made bold statements with their strapless designer gowns.  Channeling an actual Oscar, Kristin Chenoweth glimmered down the red carpet with her stunningly vibrant Roberto Cavalli dress.  Meanwhile, Jennifer Lawrence popped with her post-modern orange design by Dior.  Both ladies exuded poise and luxury in their tailored mermaid gowns, keeping all eyes on them throughout the night. 

Who do you think was the best dressed at this years Academy Awards?  Don’t be shy to let us know!  And make sure you follow our Instagram, Facebook, and Twitter for live fashion updates during the hottest events.

Instagram: http://instagram.com/pointzeroclothing
Facebook: www.facebook.com/pointzeroclothing
Twitter: www.twitter.com/pointzeromtl 

0 Comments | Posted in 0 By Andrew Kos

Make a Splash this Spring Break!

Friday, February 28, 2014 3:12:20 PM America/New_York

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 With spring break just around the corner, and summer slowly but surely creeping up on us, Point Zero is ready to make sure you look your best, with our latest Point Zero Ocean line. 

Presenting a vast variety of unique prints, patterns, and styles, Point Zero’s Ocean line features separates, one pieces, and cover ups that are infused with contemporary and fashion-forward flair and style. With the ability to mix and match, this collection offers trendy looks that can take you from the beach to the streets, whether through our sporty shorts, or our flirty romper style dresses.

Crafted with functionality and modern design in mind, Point Zero’s Ocean collection features removable cups, adjustable three way convertible straps for custom fitting, and matching swimsuits and cover-ups, making day to night transitioning as easy as possible.

 

Stay ahead of the weather and the fashion trends with Point Zero’s Ocean line, found at our Point Zero stores!

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0 Comments | Posted in 0 By Andrew Kos

Exclusive One-On-One With Micah Truitt

Tuesday, February 18, 2014 9:56:04 AM America/New_York


Spending three days in Miami, Point Zero embraced the natural summer beauty of Ocean Drive and South Beach.  After showcasing the latest Spring/Summer collections from Point Zero and Nicole Benisti Signature Collection, Point Zero's latest model, Micah Truitt has offered to answer a few questions about both his photo-shoot experience and her personal life.

Q: How long have you been modeling?

A: For one year. 

Q:  What did you do you before your career in modeling?

A: I worked in finance.

 Q: Was modeling a childhood ambition, or was it something that found you?

A: It found me! I never thought about modeling before.

Q: Have you ever been to Canada? If yes, what were some of the things that you loved about your visit?

A: No, but I would love to visit!

Q: How do you keep in shape?

A: I like to run, play soccer, do yoga, and skate.

Q: What is your favorite book? Movie? Artist?

A: My favorite book is Wolf on Wall Street, my favorite movie is Catch Me If You Can, and my favorite artist is the Red Hot Chili Peppers. 

 Q: How did you find the experience of modeling in Miami for Point Zero and Nicole Benisti Signature Collection’s Spring/Summer 2014 photo-shoot?

A: Awesome! It was a great chance to work with such a good crew. I loved the collection, I wanted to keep everything from the shoot!

Q: What was your favorite part about the photo-shoot?

A: The crew and the fact we shot on the beach.

 Q: What was your favorite garment from the photo-shoot?

A: All the swimsuits.

 Q: What is something people don’t know about you?

A: I love to surf.

 Q: What would you describe as your personal style?

A: I like the LA style. I rock high socks, sneakers, shorts or swimsuits, and cool shirts!

 Q:  What are some of your influences, in regards to the fashion realm?

A: James Dean

Q: Who are some of your role models? Why?

A: James Franco. HE”S HILARIOUS!

Q: What do you plan on doing after modeling?

A: Opening a restaurant.

Q: How did you like the final product of the photo-shoot?

A: I LOVED IT!

Q: How was it to work with a Canadian brand?

A: It was a new and positive experience.
 
Q: Have you heard of Point Zero before this photo-shoot?

A: Yeah, it’s a popular clothing brand.

Q: What is your overall lasting impression over the entire process?

A: It was a great experience!

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0 Comments | Posted in 0 By Andrew Kos

Exclusive One-On-One With Danielle Knudson

Tuesday, February 18, 2014 9:38:58 AM America/New_York



 

Spending three days in Miami, Point Zero embraced the natural summer beauty of Ocean Drive and South Beach.  After showcasing the latest Spring/Summer collections from Point Zero and Nicole Benisti Signature Collection, Point Zero's latest model, Danielle Knudson has offered to answer a few questions about both her photo-shoot experience and her personal life.

Q: Where in Canada are you from?

A: Alberta!

Q: How long have you been modeling?

A: I started when I was just 15 years old and have been doing it ever since!

Q: What did you do you before your career in modeling?

A: I was a figure skater and a free style skier.

Q: Was modeling a childhood ambition, or was it something that found you?

A: It found me and I was scouted when I was 8 years old.

Q: Do you find that it is harder for a Canadian model to get his/her name out there?

A: I think it’s hard for anyone in general to make it. It’s definitely important to remember where you came from.

Q: How do you keep in shape?

A: I mostly do at home workouts and I’m obsessed with doing Barre classes, it’s like ballet meets pilates and the experience is awesome. I also do lots of cardio to tone.

Q: What is your favorite book? Movie? Artist?

A: My favorite movie is anything Disney, but if I had to pick, I’d say Mulan. My favorite artist right now is Beyonce.

Q: How did you find the experience of modeling in Miami for Point Zero and Nicole Benisti Signature Collection’s Spring/Summer 2014 photo-shoot? 

A: The experience was just so amazing and so much fun.  I loved everyone I got to work with on set and the clothes were great!

Q: What was your favorite part about the photo-shoot? 

A: Well the male model was easy on the eyes [she winks] and I got to shoot with a motorcycle!

Q: What was your favorite garment from the photo-shoot?

A: Definitely the black and white dress with leather jacket.

Q: What are some of your favorite places to shop?

A: Point zero because I’m very familiar with the brand and Guess.

Q:  What is something people don’t know about you?

A: I put hot sauce on everything I eat and I’m obsessed with frenchies, AKA French bull dogs.

Q: What would you describe as your personal style?

A: Black on black, very cool girl.

Q: Who are some of your role models?  Why?

A: My mom because she’s the strongest person I know and Beyonce because she is queen bee.

Q: What do you plan on doing after modeling?

A: I’ve always had an interest in interior design, so I would definitely love to pursue that and see where it goes.

Q: How did you like the final product of the photo-shoot?

A: I loved it! I thought the photos looked amazing and I’m very proud of the result.

Q:  When was the first time you encountered the Point Zero name?

A: Since I’m from Canada I pretty much grew up with the brand so it was really nice to be a part of this experience.  

Q: What is your overall lasting impression over the entire process?

A: It was so much fun, I loved working with my fellow Canadians and I hope I get to work with them again soon.

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0 Comments | Posted in 0 By Andrew Kos

Blurred Lines

Friday, February 7, 2014 3:52:53 PM America/New_York

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Trends, Canada’s leading business to business fashion magazine have featured Nicole Benisti Signature Collection in their latest January issue.  Under the subheading of “Careerwear and Streetwear at a Crossroads Inspire a New Fashion Category”, journalist Sonia Lowe expresses her interest and intrigue towards the Nicole Benisti Signature Collection brand.

Launched in 2006, Nicole Benisti Signature Collection was born in the heart of Montreal’s garment district.  Growing each year, Nicole Benisti Signature Collection has been appreciated by countless fashion magazines, bloggers, and style councils and panelists.  Having recently partnered with Nordstrom, one of the biggest internationally known databases of high-end, luxe, and fashion-forward designers, Nicole Benisti Signature Collection continues to expand to newer and higher horizons.

The Nicole Benisti Signature Collection is geared towards the modern day woman, exuding an effortless elegance, sophistication, and glamour to all of the brands garments.  Marrying practicality and style, Nicole Benisti Signature Collection offers interchangeable designs that capture the essence of contemporary fashion. Exuding unique originality that fuses careerwear and streetwear, Nicole Benisti Signature Collection offers a modern versatility that establishes stylish and sleek pieces that are suitable for any occasion.

Sonia Lowe, journalist for Trends magazine states that the progressions of today’s social and economical values have evolved the basis of fashion, in terms of situational attire.  Illustrating the transformation of the modern day woman to newly sophisticated and elegant, while being synchronously chic and stylish, Lowe demonstrates her appreciation towards the Nicole Benisti Signature Collection, which produces clothing that is “aesthetically pleasing, yet commercially viable” while similarly being “edgy and fashion forward.”  Fundamentally, Nicole Benisti Signature Collection marries formal and informal styles, which in turn result in luxe and elegant garments that are suitable for any occasion.  Concurrently, with the incorporation of typically uncommon careerwear elements, such as belts, zippers, buckles, and beading, the Nicole Benisti Signature Collection brand expresses a stylishly bold and lively statement, while simultaneously maintaining an aura of effortless glamour and sophistication. 

You my read the complete article, “Blurred Lines” in the January issue of Trends magazine, written by Sonia Lowe.

For more information on the Nicole Benisti Signature Collection brand, you can follow this link: http://www.pointzero.ca/en/blog/NicoleBenistiSpringSummer2014/

Nicole Benisti Blurred Lines

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Nordstrom Welcomes Nicole Benisti Signature Collection

Friday, January 31, 2014 9:10:24 AM America/New_York


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Nordstrom, one of the world’s largest online fashion distributors, have recently included Nicole Benisti Signature Collection to their database of exclusive designer labels. Known for featuring high-end, suave, and classy clothing, while simultaneously featuring top designers, Nicole Benisti Signature Collection is proud to be the latest addition to the Nordstrom brand.

Exuding style and sophistication, Nicole Benisti Signature Collection offers a vast selection of original dresses, jackets, blazers, jeans, tops, sweaters, pants, and winter coats.  Crafting each garment with unique prints, patterns, cuts, and styles, Nicole Benisti Signature Collection is designated to suit every type of woman, whether for career, street, beach, casual, and/or formal occasions.

Nicole Benisti Signature Collection’s latest Spring/Summer 2014 line showcases unique pieces that are crafted with original prints and designs.  Featuring soft leathers, neoprene, feminine laces, and crochet, Nicole Benisti Signature Collection offers a variety of form-fitting silhouettes, which are crafted with intricate seaming and cuts that accentuate the womanly form, while maintaining its structure and shape.

Don’t miss out on getting the hottest styles from the best designers, and pick up your next outfit from the Nicole Benisti Signature Collection, now available in both, Nordstrom stores, and Nordstrom.com.

 

0 Comments | Posted in 0 By Andrew Kos

Point Zero Keeps You Warm

Friday, January 24, 2014 12:56:24 PM America/New_York

Point Zero and Nicole Benisti Signature Collection jackets made the front page of Métro Montréal this week as temperatures dropped to a close-to record breaking -27 degrees Celsius, feeling like -40 degrees Celsius with the wind factor.

Both Point Zero and Nicole Benisti Signature Collection winter jackets feature windproof and water resistant layers that are guaranteed to keep you warm and snug throughout any type of weather.  Similarly, both jackets are crafted with a unique design that keeps the garment feeling breathable and comfortable to ensure that your body is in control for whatever the climate.

Santé Canada states that especially in times of freezing weather, citizens should try to stay as warm as possible to prevent any health risks; so pick up your Point Zero or Nicole Benisti Signature Collection jackets today to keep yourself prepared for whatever else is in store for us this winter.

 

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MONTRÉAL, NOVEMBER 2013 --- La Collection Signature Nicole Benisti offre des vêtements chic et élégant à des prix abordables. Chaque saison, l'attention au détail est donnée avec des coupes qui sont toujours attirant, élégant, et moderne. 

La nouvelle collection du Nicole Benisti offre des pièces uniques pour toutes les occasions en pendent les saisons du printemps et d’été. La ligne présente des pièces originales, avec une gamme de cuirs souples, néoprène, dentelles féminines, et crochet. Silhouettes et combinaisons utilisées dans cette collection été conçu avec la couture et des coupes complexe qui tombe avec élégance, mais détient toujours sa structure et la forme.

Uniquement adapté et intégré dans la collection est le tissu en néoprène, également connu comme le matériau de plongée. Le néoprène est incroyablement attirant en raison de son impeccable s’ajuste au corps qu'aussi s'étire. De plus, ces robes sont faciles à contenir car le tissu ne peut pas se froisser. Ces modèles sont uniques, avec un effet ‘spanx’ qui complimente les courbes dans toutes les bonnes places. Chaque robe est conçue pour avoir un design original, présentant diverses formes de détail artistique en utilisant l'état des techniques d'impression d'art qui sont exclusifs à la collection Signature Nicole Benisti.

La femme Nicole Benisti consiste à être confiant, moderne et intemporel tout à l'élégance et de la sophistication. La collection sera bientôt disponible à l'achat dans les magasins, donc gardez un œil ouvert!

Fondé en 2006, la Collection Signature du Nicole Benisti a été fondée au cœur de Montréal. La collection offre des tenues élégantes qui sont interchangeables --- tout en capturant un look classique moderne qui est parfait pour aller travailler, pour détente à la fin de la semaine, ou pour une soirée avec des amis. 

 

Pour plus d'informations, s'il vous plaît contacter: Carmela Amorosa, Directrice du Marketing, Point Zero, Tel: 514- 384-0140 #350, Fax: 514 -384 -0692, Email: carmela@point-zero.com, www.pointzero.ca

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0 Comments | Posted in 0 By Andrew Kos

Nouvelle Saison, Nouveaux Styles Chez Point Zero

Wednesday, January 22, 2014 10:47:21 AM America/New_York

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MONTRÉAL, NOVEMBRE 2013 --- Depuis ses débuts, Point Zero s’est démarqué de ses concurrents avec ses conceptions astucieuses et une vision avant-gardiste du design, devenant ainsi la marque canadienne #1 de la production de vêtements sport et urbains pour hommes, femmes et enfants.

La nouvelle collection du Printemps/Eté est conçue avec des couleurs vibrantes et des imprimés qui vous tiendrez en regardant chic pendant toute la saison. Avec des nombreux modèles en combinaison avec un mélange de différents styles, tels que nautique à bohémien, ou de floral à tribal, nous avons les éléments essentiels qui sont conçus avec fonctionnalité et de style.

Pour notre femme élégante et féminine, nous offrons une sélection des silhouettes, inspiré par les floraux printemps et la mode du l'été grec. Notre dame moderne et fraîche va atteindre de nouveaux niveaux de‘boho chic’ en mélangeant des différentes textures avec nos modèles plus audacieux.

Point Zero joue un rôle pivot dans la mode masculine cette saison par la prise d’une influence de toutes les choses sport, nautique, et tropical. La collection propose un mélange des styles pour un usage quotidien ou formel, tels que des pulls ajusté, les tees graphiques, des pantalons de lin et des jean classiques. 

La palette des couleurs de cette saison pour la mode masculine a un appel énervé pour tous les différents goûts, comprise entre des tons doux aux des tons audacieux. Tirages tels que les paisleys, des couchers et des imprimés graphiques animales va placer un look  chic et moderne sur cette unique collection d ’hommes cette saison.

En maintenant l'accent de luxe pour tous, il y’a certaines pièces que chaque homme et chaque femme devrait avoir dans leur collection --- des vêtements faciles à porter, versatile et frais. La collection sera bientôt disponible à l'achat dans les magasins, donc gardez un œil ouvert!

Fondé en 1979, au cœur de Montréal, la cité de la Mode, Point Zero a devenant la marque canadienne #1 de la production de vêtements sport et urbains pour hommes, femmes et enfants. Luxe pour tous, illustre l'image de notre fondation, et après de nombreuses années de succès dans l'industrie, Point Zero continue de produire des modes de qualité à des prix abordables.

 

Pour plus d'informations, s'il vous plaît contacter: Carmela Amorosa, Directrice du Marketing, Point Zero, Tel: 514- 384-0140 #350, Fax: 514 -384 -0692, Email: carmela@point-zero.com, www.pointzero.ca

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0 Comments | Posted in 0 By Andrew Kos

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MONTREAL, DECEMBER 2013 --- The Nicole Benisti Signature Collection offers chic and stylish clothing at affordable price points. Each season, attention to detail is given with cuts that engineer our pieces to be flattering to the body.

The unveiling of the new collection offers something special for any occasion this spring/summer. The line showcases stand out pieces along with an inspiring range of beautiful soft leathers, neoprene, feminine laces, and crochet. Silhouettes and combinations utilized in this collection have been crafted with intricate seaming and cuts that hang effortlessly, while maintaining its structure and shape.

Hot off the runway and incorporated into the collection is the hottest neoprene fabric, also known as scuba material. Neoprene is incredibly flattering because of its flawless and form-fitting nature that also stretches. For our jet set woman, these dresses are easy to travel since the material is wrinkle free! These standout styles are unique with a spanx effect that sculpts and compliments curves in all the right places. Each dress is designed to have a one of a kind artwork using state of the art printing techniques that are exclusive to the Nicole Benisti Signature Collection.

The Nicole Benisti woman is all about being confident, modern, and ageless while exuding elegance and sophistication. The collection will soon be available to purchase in stores, so keep a look out!

Launched in 2006, Nicole Benisti Signature Collection was born in the heart of Montreal’s garment district. The collection offers stylish outfits that are interchangeable while capturing a  classic modern look that is perfect for heading to work, weekend or hitting the city streets.  

For more information, please contact: Carmela Amorosa, Marketing Director, Point Zero, Tel: 514- 384-0140 #350, Fax: 514 -384 -0692, Email: carmela@point-zero.com, www.pointzero.ca

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0 Comments | Posted in 0 By Andrew Kos

Point Zero's turning up the heat this Spring/Summer 2014 season!

Tuesday, January 21, 2014 4:27:08 PM America/New_York

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MONTREAL, NOVEMBER 2013 --- For over 30 years, Point Zero has given us that classic and modern yet chic collection that has constantly revamped our closets. With an increasingly extensive, well-priced collection for men, women and children, Point Zero stays on top showcasing our authentic Canadian heritage.

The women’s Spring/Summer 14 collection features booming colours and twists with prints that will keep you on top your game this season. Patterns are key and while mixing different vibes such as nautical to boho or florals to tribal, we have the core essentials that are designed with functionality and style.

For our ageless and feminine woman, we go from spring florals to Greek summer inspired flowy silhouettes. Our jet set contemporary and cool lady will reach to new levels of boho chic by mixing different textures and exploring bolder patterns.

Point Zero plays a pivotal role in premium menswear this season by taking an influence from all things sport, nautical, preppy and beach. The collection features an exciting mix of casual staples and stylish outfits such as fitted pullovers to graphic tees to linen pants and classic jeans.

This season’s colour palette for menswear showcases a punch to suit all tastes from soft tones to bold shades. Prints such as paisleys, sunsets and graphic animal prints will place a fresh new edge on the one of a kind men’s collection this season. 

Maintaining the strong focus of Luxury for Everyone, there are certain pieces that every man and woman should have in their wardrobe--- clothes that are easy to wear, versatile and fresh.  The collection will soon be available to purchase in stores, so keep a look out!

Founded in 1979, Point Zero was born in the heart of Montreal’s garment district, and has grown to become the number one Canadian lifestyle brand for men’s, women’s and children’s apparel and accessories.  Luxury for Everyone exemplifies the brand’s image, and many years of success in the industry, Point Zero continues to produce quality fashions at affordable prices.

For more information, please contact: Carmela Amorosa, Marketing Director, Point Zero, Tel: 514- 384-0140 #350, Fax: 514 -384 -0692, Email: carmela@point-zero.com, www.pointzero.ca

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COMING SOON

Wednesday, July 31, 2013 4:38:37 PM America/New_York

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TREND ALERT // HEAVY METAL

Friday, July 26, 2013 4:45:49 PM America/New_York

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Buy More, Save More

Thursday, July 18, 2013 10:00:53 AM America/New_York

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Point Zero - St Bruno

Monday, September 24, 2012 4:04:30 PM America/New_York

0 Comments | Posted in 0 By eComm